Where Traditional A/B Testing Falls Short1. Limited Real-World Context2. Slow Learning in Fast-Moving Markets3. Inadequate for AI-Driven CampaignsThe Rise of Real-World AI Testing1. Validates...
Marketing automation is defined as the use of technology to perform marketing operations. Many marketing companies automate time-consuming operations like email marketing, social media publishing,...
Account based marketing is a marketing method that utilizes personalised campaigns to let marketers to focus on and connect with a specific group of...